As a Digital Marketing Education firm, we’ve been asked this question ‘why should I do a digital marketing course?’ 100s of times. Depending upon the profile of the person who’s asking this question, there are number of variations of this question: I am a marketing professional, how can digital marketing help me grow in my career? I am an entrepreneur, will I be able to grow my business through digital marketing? I am a sales professional, will digital marketing skills be relevant for me? I am a student, can I build a rewarding career in digital marketing industry? I am already into digital marketing, can I accelerate my career growth if I expand my skill set? I am a business head, should I learn digital marketing myself? I am an IT professional, is digital marketing profile relevant to me? I am an HR professional, is digital marketing relevant for me as well?